We can’t help but adore Bluefly. Where else can you follow the company’s CEO on Facebook and buy your favorite Juicy Couture hoodie at a fraction of the cost? Bluefly has been around since 1998 and specializes in high-end designer clothing at a significant discount (about 40%). Their hip site offers a fun, in-depth community section and an accommodating variety of payment options.
Standout Features
Features
Bluefly’s most sterling feature is the 350+ designers offered on their site. Fly-buyers (pun intended) are constantly adding new designer clothing to their inventory on a daily basis, creating quite the daily web habit for the budget-conscious fashionista. Some of Bluefly’s more prominent designers include Marc Jacobs, Diane Von Furstenberg, Betsey Johnson, Michael Kors, Zooey and Free People.
Their handy and unique “Sort by” options allow shoppers to sift through their inventory quickly and deftly, with options like sort by popularity and from the lowest to highest prices.
Bluefly works hard to provide informative and fun community options for their shoppers. Their site includes a frequently updated blog called Flypaper as well as FlyTV, which features short fashion videos produced by Bluefly.
The feature that brings fashionistas back is their reduced prices that are on-average 40% off the original price. Bluefly was founded under the original principal of being a “leading online retailer of designer brands, fashion trends and superior value,” and continues to meet that goal.
Payment Options
Because Bluefly is an internet-savvy site, they offer multiple payment options ranging from PayPal, Bill Me Later financing, store gift cards and credit cards.

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